Premium Villas
A premium real-estate developer paying agency rates for cold, unqualified leads. We rebuilt qualification into the funnel itself — $7.8M in closed deals from $36k in spend.
Niche
Real Estate
Channel
Meta Ads
Timeline
12 months
5,031
qualified leads
$7.8M
closed revenue on $36k spend
−66%
cost per lead
15 min
avg. speed-to-lead
Sound off — tap a video for sound
Lead forms produced volume but sales couldn't close: no budget qualification, no intent signal, and a 3-day follow-up lag that killed warm leads.
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Replaced instant forms with a qualifying quiz funnel (budget, timeline, financing).
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Passed lead quality back to Meta via offline conversions so the algorithm optimized for closers, not clicks.
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Built lookalikes from closed-won deals only.
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Wired leads into CRM with instant routing — first contact under 15 minutes.
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Kyiv, Ukraine · worldwide clients
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